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Blue River Fish Seamless Pattern Vector Hawaiian Beach Shirt . However, the rise of “girl maths” – a concept adopted by 40 percent of shoppers to calculate the cost-per-wear of fashion items – is making luxury more accessible. For instance, a pre-owned Fendi Baguette, available on eBay for 750 pounds (over 70 percent below retail), equates to less than 65 pounds per wear if used monthly for a year.Mari Corella, eBay’s General Manager for Global Sneakers and Luxury, comments on the trend: “As the summer event season kicks off, shoppers are seeking versatile sought-after branded pieces for many upcoming occasions; they have value front of mind, but also want to make a statement. Millennials and Gen Z in particular are leading the charge of this ‘better for less’ mindset, searching for unique, standout items to add to their collections.”The luxury resale market’s growth reflects a broader trend in consumer behaviour, balancing desire for high-end brands with financial prudence and sustainability concerns. Data from McKinsey says: “Specialised digital platforms for trading pre-used goods, with a 25–30 percent market share, are driving much of the sector’s growth, with a predicted expansion of 20–30 percent per annum.”Journalist and TV presenter Candice Brathwaite, commented: “When it comes to my summer looks, I’m all about bringing in bright colours and making a statement; who wants to be boring? I’m always hunting for that standout dress or bag to complete a full look and ensure I’m bringing main event energy to all events this summer. My long-term love affair with eBay has served me well for pre-loved fashion and luxury without the hefty price tag. From my bright green Prada Raffia tote to my bold Gucci Flora Jackie, these accessories always stand out without ever losing their style.”

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Blue River Fish Seamless Pattern Vector Hawaiian Beach Shirt . Denim brand Wrangler has announced a partnership with licensing house Brand Machine Group (BMG) to launch an exclusive kidswear line from autumn/winter 2024.In a statement, Wrangler said it would leverage BMG’s expertise in design and production to launch a refreshed childrenswear collection that blends its iconic Western style with contemporary flair to offer retailers the opportunity “to curate complete looks for young fashion enthusiasts”.The debut collection will pay homage to Wrangler’s signature styles and include classic jeans, such as its Texas and Greensboro styles reflecting the heritage and spirit of the American West, alongside tops and accessories.Henry Blogg, design director at BMG, said: “Building on our successful partnership with the Kontoor group, we saw an opportunity to expand our collaboration.”Together with Wrangler, we aim to create a collection that captures the essence of Western fashion while infusing it with modern elements, ensuring that kids everywhere can embrace their adventurous spirit with style.”The move follows BMG introducing kidswear for Lee Jeans with a collection for boys for autumn/winter 2022, followed by a range for girls in spring/summer 2023, covering the ages of 3 – 16 years old.