In a striking demonstration of marketing prowess during the 2024 Olympics, Nike has emerged as the clear leader in Earned Media Value (EMV), according to data from WeArisma, an earned media analytics platform Its A Philly Thing Philadelphia Phillies X Philadelphia Eagles X Philadelphia 76ers Shirt . The sportswear giant generated 238.8m dollars in EMV, outperforming high-end fashion houses Louis Vuitton and Dior.Nike’s success stemmed from its adept use of Olympic ambassadors and engagement with broader cultural narratives. Basketball icon LeBron James proved particularly valuable, contributing $21m in EMV through 9.6m social media engagements.Luxury brands also made their mark, with Louis Vuitton and Dior achieving EMVs of 63.4m dollars and 61.5m dollars respectively. Their strategies encompassed both direct ambassador posts and secondary influence through press and celebrity discussions. Louis Vuitton’s innovative showcase of the Olympic torch in its signature trunk design exemplified this approach.
Its A Philly Thing Philadelphia Phillies X Philadelphia Eagles X Philadelphia 76ers Shirt, hoodie, sweater, longsleeve and ladies t-shirt
8 reviews for Its A Philly Thing Philadelphia Phillies X Philadelphia Eagles X Philadelphia 76ers Shirt
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Anonymous –
Great t-shirt. Great value
When asked why do I wear a black t-shirt 365 days a year I respond, “because they don’t make anything darker”. Needless to say I own a bunch of black t-shirts. This brand, for fit, durability, comfort, warmth, and value for your dollar, is as good as most any I own and I own a bunch of these. 100% satisfied
Anonymous –
Nice shirt good quality
Anonymous –
I love shirt shirts and this is no exception. I wear it to cardio kickboxing and it’s usually soaked by the time I leave. It’s moisture wicking and cooling and lives up to every standard under armor sets for itself and the industry. I’m a die hard of the brand though, I broke a bone in my spine and spent 7 months in this brace that ran from my shoulders to my thighs. I wore under armor under it and it’s the only way I didn’t constantly over heat. Under armor is worth everything you’ll pay for it. The fit on this shirt is to size for any other major brand. I bought an xl because I prefer my shirts a bit loose, this one fit exactly as I was expecting it to.
Anonymous –
Excellent. Shipped earlier than expected
Anonymous –
Consistently good shirts
shirts are well made. I always know what to expect when I order this brand. I ordered the XL size which is a little big but I expect it to shrink to fit better after the first wash. I plan to iron on some designs on these.
Anonymous –
quality excellent perfect fit
Anonymous –
nice and comfortable hoodie
Anonymous –
very soft material