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Lingerie brand Victoria’s Secret New Orleans Saints The King Of Football Custom Name Hawaiian Shirt . has relaunched its athleisure label VSX through a new star-studded campaign featuring Gigi Hadid, Imaan Hammam, Paloma Elsesser and Taylor Hill, among others.VSX has been reintroduced under the premise of being a “lifestyle” brand at the “intersection between performance and fashion”, Kira Fisher, VP brand design at VS&Co, said in a release.Fisher added: “The world-class designs leverage body mapping and superior fabrics that celebrate the curves of women’s bodies, created to empower confidence, support, and ease as you live your life from day to night with next-level style.”The label will be marketed under its own dedicated Instagram handle, @VSXOfficial, in order to cater to a sports-centric community and showcase the image it wants to move forward with.Among the collection, which is available online, in stores across the US and is set to launch internationally at a later date, is a series of Sports Bra silhouettes with light support, VSX Elevate Leggings featuring XDefine performance fabric, and ready-to-wear apparel including trench coats, catsuits and t-shirts.Victoria’s Secret is currently preparing a return to the runway, with a show scheduled to take place this autumn. The anticipated event is expected to bring forth a renewed vision for the label after it faced criticism in the past for its lack of diversity and misrepresentation of women.

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Italian luxury fashion house Tod’s New Orleans Saints The King Of Football Custom Name Hawaiian Shirt . has unveiled a collaboration with renowned Indian couturier Rahul Mishra, which will debut during London Fashion Week with a cocktail party at the brand’s Bond Street boutique in London.Mishra is the latest designer to participate in Tod’s new ‘Tod’s Factory’ project, a creative laboratory where established and emerging designers are invited to offer a new point of view on the Tod’s DNA and its iconic heritage.The project has been designed to allow creatives, like Mishra access to Tod’s craftsmen and the savoir-faire in the Marche region of Italy to create a range of capsule collections and limited-edition pieces within the season.For the Rahul Mishra x Tod’s capsule collection, the Indian designer has reinterpreted the iconic Tod’s Gommino, Tod’s Di Bag and a selection of Tod’s T Timeless accessories for men and women adorned with intricate floral, tiger and the Tree of Life motif embroideries, crystal, beads and sequins.The collaboration pays homage to Italian artisanal tradition and the essence of Indian craftsmanship, with Tod’s accessories hand-embroidered by skilled Kaarigar artisans who have perfected this art for generations.Commenting on the collaboration, Mishra said in a statement: “We developed a limited-edition of Tod’s iconics, including the Tod’s Gommino and Di Bag, drawing inspiration from nature, my constant muse, crafting classic in-house motifs and the distinctive foliage, synonymous with my designs.“Having had the opportunity to work on this project has been a great honour for me. This collaboration is special. To me, this partnership expresses artisanal mastery, Italian elegance as well as our intricate Indian craftsmanship.”