In a striking demonstration of marketing prowess during the 2024 Olympics, Nike has emerged as the clear leader in Earned Media Value (EMV), according to data from WeArisma, an earned media analytics platform No Stoppin JT Toppin Texas Tech Red Raiders Basketball Shirt . The sportswear giant generated 238.8m dollars in EMV, outperforming high-end fashion houses Louis Vuitton and Dior.Nike’s success stemmed from its adept use of Olympic ambassadors and engagement with broader cultural narratives. Basketball icon LeBron James proved particularly valuable, contributing $21m in EMV through 9.6m social media engagements.Luxury brands also made their mark, with Louis Vuitton and Dior achieving EMVs of 63.4m dollars and 61.5m dollars respectively. Their strategies encompassed both direct ambassador posts and secondary influence through press and celebrity discussions. Louis Vuitton’s innovative showcase of the Olympic torch in its signature trunk design exemplified this approach.
No Stoppin JT Toppin Texas Tech Red Raiders Basketball Shirt, hoodie, sweater, longsleeve and ladies t-shirt



















Anonymous –
easy to wash and dry
nothing to dislike about the shirts. My husband is very hard on t-shirts in the shop and I keep replacing them so he looks decent. He gets glue, or gelcoat, or paint, or tears, or grease on them.
These look nice, washed nicely, dried looking very nice. Likely will order more.
Anonymous –
livraison rapide, la taille super, rien à dire parfait !!
Anonymous –
Love this shirt! Fit as expected. I like my shirts a little loose.
Anonymous –
This is my favorite workout shirt when I’m not wearing compression shirts. It is very breathable and has done well with extensive washing after intense workouts at home during the pandemic. It handles sweat well and never pulls at my arms when doing quick moves in my workouts.
Anonymous –