The infrastructure of Only fit when the moon is lit shirt. companies, too, must urgently change, so that black people are employed at a C-suite level. “Black people need to be hired for their intellect and credentials, not as a marketing tool,” he says. Only when all business decisions are made by a fully representative board of directors without deep-rooted systemic prejudice can fashion move forward. There is still a long way to go, but Ross, and an inspiring group of change-makers, are leading the way with actions, not words.
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Ashley Merrill was early to that realization when she launched her Los Angeles label Lunya back in 2014. Premised on “reinventing sleepwear for the modern woman Only fit when the moon is lit shirt. it began with her own needs: One day she realized that her loungewear consisted of rolled-up shorts and her husband’s college T-shirt, but the alternatives out there—flimsy camisoles, matching pajama sets, overly girly nightgowns didn’t appeal. Lunya’s simple, considered aesthetic fills that void with its gently oversized tees, ribbed leggings, seamless bras, draped joggers, and alpaca pullovers, all in muted shades of charcoal, ivory, navy, and blush. You wouldn’t think twice about wearing them for a video presentation, which explains why Lunya saw such a major boost in sales last month. In the six years before the pandemic, those pieces served to simply upgrade at-home experiences: watching movies on the couch, cooking dinner, relaxing over a glass of wine. Merrill was interested in how women dress that version of themselves, when they’re in their own spaces and (probably) aren’t Instagramming their outfits.
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