In a striking demonstration of marketing prowess during the 2024 Olympics, Nike has emerged as the clear leader in Earned Media Value (EMV), according to data from WeArisma, an earned media analytics platform Tennessee Volunteers vintage Football T-Shirt . The sportswear giant generated 238.8m dollars in EMV, outperforming high-end fashion houses Louis Vuitton and Dior.Nike’s success stemmed from its adept use of Olympic ambassadors and engagement with broader cultural narratives. Basketball icon LeBron James proved particularly valuable, contributing $21m in EMV through 9.6m social media engagements.Luxury brands also made their mark, with Louis Vuitton and Dior achieving EMVs of 63.4m dollars and 61.5m dollars respectively. Their strategies encompassed both direct ambassador posts and secondary influence through press and celebrity discussions. Louis Vuitton’s innovative showcase of the Olympic torch in its signature trunk design exemplified this approach.
Tennessee Volunteers vintage Football T-Shirt, hoodie, sweater, longsleeve and ladies t-shirt





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Anonymous –
Originally ordered one size larger after reading various reviews. Received the XL and found it didn’t fit well. Unlike many other Under Armour styles that DO fit more snug, this isn’t one of those. This shirt fits more along the lines of a Haynes cotton t-shirt and wasn’t designed to fit the body contour.
Received my exchanged size L and I’m very happy. This is now my favorite go to t-shirt. No need to order a size up on this. Love the fabric, it’s light, breathable, perfect for those hot days of summer and will work well as an undershirt.
Great price, great quality! Well done shop
Anonymous –
Have washed this various times already. The picture is still the same. The cotton is soft and thick. Was afraid that it would start to wash off, but it’s held up. He loves his gift.